International Trade in 'Quality Goods': Signalling Problems for Developing Countries
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Consumers evaluate product quality with information signals such as brand name giving an advantage to established firms over other firms even when introducing a new product. Another signal is "country of origin" and, as high-income countries focus more heavily on higher quality goods, there is a tendency for consumers to associate quality with a country's income per capita. Thus new firms from developing countries face particular problems in export markets. International standardization offers a potential solution to their problem. However, analysis of the use of ISO 9000 suggests that it is difficult to eliminate the informational asymmetry.
|Creators||Hudson, J.and Jones, P.|
|Uncontrolled Keywords||trade policy,international linkages to development,standardization and compatibility (l150),information and product quality,international trade organizations (f130),role of international organizations (o190)|
|Departments||Faculty of Humanities & Social Sciences > Social & Policy Sciences|
Faculty of Humanities & Social Sciences > Economics
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