Cultural Contradictions / Contradicting Cultures: Transnational Corporations & the Penetration of the Chinese Market
Reference:
Slack, T., Silk, M. and Hong, F., 2005. Cultural Contradictions / Contradicting Cultures: Transnational Corporations & the Penetration of the Chinese Market. In: Silk, M., Andrews, D. and Cole, C., eds. Corporate Nationalisms: Sport, Cultural Identity and Transnational Marketing. Oxford: Berg, pp. 253-274.
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Details
| Item Type | Book Sections |
| Creators | Slack, T., Silk, M. and Hong, F. |
| Editors | Silk, M., Andrews, D. and Cole, C. |
| Departments | Faculty of Humanities & Social Sciences > Education |
| Refereed | Yes |
| Status | Published |
| ID Code | 10503 |
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