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If all you have is a hammer, everything looks like a nail: the risks of casual trope usage in purchasing discourse


Reference:

Caldwell, N. and Ramsay, J., 2004. If all you have is a hammer, everything looks like a nail: the risks of casual trope usage in purchasing discourse. Journal of Purchasing & Supply Management, 10 (2), pp. 79-88.

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Details

Item Type Articles
CreatorsCaldwell, N.and Ramsay, J.
DepartmentsSchool of Management
RefereedYes
StatusPublished
ID Code11676

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