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Consumer empowerment : a Foucauldian interpretation


Reference:

Shankar, A., Cherrier, H. and Canniford, R., 2006. Consumer empowerment : a Foucauldian interpretation. European Journal of Marketing, 40 (9/10), pp. 1013-1030.

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Official URL:

http://dx.doi.org/10.1108/03090560610680989

Details

Item Type Articles
CreatorsShankar, A., Cherrier, H. and Canniford, R.
DOI10.1108/03090560610680989
DepartmentsSchool of Management
RefereedYes
StatusPublished
ID Code11847

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