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Making healthy eating messages more effective: combining integrated marketing communication with the behaviour ecological model


Reference:

Veer, E. and Dresler-Hawke, E., 2006. Making healthy eating messages more effective: combining integrated marketing communication with the behaviour ecological model. International Journal Of Consumer Studies, 30 (4), pp. 318-326.

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Details

Item Type Articles
CreatorsVeer, E.and Dresler-Hawke, E.
DepartmentsSchool of Management
RefereedYes
StatusPublished
ID Code11890

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