Research

The impact of quality standards on brand image and firm attractiveness: a literature review


Reference:

Veer, E., 2007. The impact of quality standards on brand image and firm attractiveness: a literature review. International Journal of Quality and Standards, 1 (1), pp. 193-216.

Related documents:

This repository does not currently have the full-text of this item.
You may be able to access a copy if URLs are provided below.

Official URL:

http://www.bsieducation.org/Education/resources/standards-in-action/IJQS/Paper8.shtml

Related URLs:

Details

Item Type Articles
CreatorsVeer, E.
Related URLs
URLURL Type
http://www.bsieducation.org/Education/resources/standards-in-action/IJQS/Paper8.shtmlFree Full-text
DepartmentsSchool of Management
RefereedYes
StatusPublished
ID Code12015

Export

Actions (login required)

View Item