The complex landscape of UK corporate philanthropy: a fuzzy sets perspective
Caulfield, P., 2009. The complex landscape of UK corporate philanthropy: a fuzzy sets perspective. In: BAM 2009: The End of the Pier? Competing perspectives on the challenges facing business and management, 2009-09-15 - 2009-09-17, Brighton.
|Microsoft Word (BAM_landscape_of_UK_corp_philanthropy.doc) |
This analysis utilises a fuzzy sets comparative method to understand complex interactions between multiple variables that are inherent in corporate donation patterns. Many studies have demonstrated the correlation between corporate giving and variables such as asset size, media visibility, and industry group. Rather than seeking to find a single linear cause effect relationship, this analysis demonstrates how configurations of multiple factors such as: institutional observance, stakeholder influence, and company attributes (size, age, and industry) combine to produce a descriptive landscape of corporate philanthropy, which can reveal features masked by standard quantitative methods. The rationale for using this technique is to develop a deeper understanding of the subtle and diverse causation patterns of UK corporate philanthropy, and to consider the application of comparative methods to understand the emerging pattern of charitable contributions in light of recent economic events
|Item Type||Conference or Workshop Items (Paper)|
|Departments||School of Management|
|Research Centres||Centre for Business, Organisations and Society (CBOS)|
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