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Robust testing of the utility-based high-technology product sales forecasting models proposed by Decker and Gnibba-Yukawa


Reference:

Goodwin, P. and Meeran, S., 2012. Robust testing of the utility-based high-technology product sales forecasting models proposed by Decker and Gnibba-Yukawa. Journal of Product Innovation Management, 29 (S1), pp. 211-218.

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Official URL:

http://dx.doi.org/10.1111/j.1540-5885.2012.00966.x

Details

Item Type Articles
CreatorsGoodwin, P.and Meeran, S.
DOI10.1111/j.1540-5885.2012.00966.x
DepartmentsSchool of Management
RefereedYes
StatusPublished
ID Code29181

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