Editorial
Reference:
Piercy, N. and Strong, C., 2011. Editorial. Journal of Strategic Marketing, 19 (6), pp. 487-488.
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Official URL:
http://dx.doi.org/10.1080/0965254X.2011.633796
Details
| Item Type | Articles |
| Creators | Piercy, N.and Strong, C. |
| DOI | 10.1080/0965254x.2011.633796 |
| Departments | School of Management |
| Refereed | No |
| Status | Published |
| ID Code | 29741 |
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