Research

Items by Press, Melea

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Number of items: 3.

Book Sections

Siebert, A., Thyroff, A., Humphreys, A., Karababa, E., Coskuner-Balli, G., Veresiu, E., Kjeldgaard, D., Press, M. D., Arnould, E., Schouten, J.W. and Murray, J.B., 2012. Market system dynamics: the value of and the open questions associated with studying markets in consumer culture theory. In: Gurhan-Canli, Z., Otnes, C. and Zhu, R., eds. Advances in Consumer Research. Vol. 40. Duluth, MN: Association for Consumer Research, pp. 1096-1097.

Arnould, E. and Press, M., 2011. Sustainable marketing and marketing sustainability. In: McNall, S. G. and Herschauer, J., eds. The Business of Sustainability. Oxford, U. K.: Praeger.

Articles

Press, M. and Arnould, E.J., 2014. Forthcoming. Narrative transparency. Journal of Marketing Management

This list was generated on Tue Sep 16 12:27:38 2014 IST.