Items by Press, Melea

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Number of items: 7.

Book Sections

Arnould, E. and Press, M., 2011. Sustainable marketing and marketing sustainability. In: McNall, S. G. and Herschauer, J., eds. The Business of Sustainability. Oxford, U. K.: Praeger.


Strand, K., Arnould, E. and Press, M., 2014. Tillage practices and identity formation in High Plains farming. Journal of Material Culture, 19 (4), pp. 355-373.

Press, M. and Arnould, E. J., 2014. Narrative transparency. Journal of Marketing Management, 30 (13-14), pp. 1353-1376.

Press, M. and Arnould, E. J., 2011. How does organizational identification form? A consumer behavior perspective. Journal of Consumer Research, 38 (4), pp. 650-666.

Press, M. and Arnould, E. J., 2011. Legitimating community supported agriculture through American pastoralist ideology. Journal of Consumer Culture, 11 (2), pp. 168-194.

Press, M. and Arnould, E. J., 2009. Constraints on sustainable energy consumption: marketing and public policy challenges and opportunities. Journal of Public Policy and Marketing, 28 (1), pp. 102-113.

Conference or Workshop Items

Siebert, A., Thyroff, A., Humphreys, A., Karababa, E., Coskuner-Balli, G., Veresiu, E., Kjeldgaard, D., Press, M. D., Arnould, E., Schouten, J.W. and Murray, J.B., 2012. Market system dynamics: the value of and the open questions associated with studying markets in consumer culture theory. Duluth, MN: Association for Consumer Research, pp. 1096-1097.

This list was generated on Fri Jun 22 17:32:55 2018 IST.